Twitter acquires Mobile Native Ad Startup Namo Media, a firm that helps app developers add native advertising to mobile apps.
“At Twitter we’ll continue to work on building the best native advertising platform for app developers with the goal of continuing to improve the native ad landscape for all mobile app developers”, Namo Media said in a post.
We have been working to bring native ads to mobile app publishers in order to create a more seamless and less intrusive ad experience for users”, Twitter said.
Terms of the deal were not disclosed.